CHARLANNE.
Graphic Designer: Branding, Visual Identity & UX/UI
Open to full-time and freelance opportunities in Prague & remote
Design was always there. I just spent a few years ignoring it, working in compliance and fintech, convinced it wasn't a real career. Maternity leave gave me the push I needed to stop pretending otherwise.I bring something most designers don't: I understand business, regulated industries, and the people behind the brief. That background shapes everything I do, grounded in strategy, focused on the human on the other side.Based in Prague. Specializing in branding and UX/UI. Working in Figma, Illustrator, and Photoshop, with working knowledge of HTML and CSS. I integrate AI into my workflow to work smarter and deliver stronger results, faster.
• How I work
I start by experiencing your brand the way a stranger would. No frame, no prior knowledge. Just whatever it stirs in me. That gap between what you're putting out and what people truly feel, that's where the work begins. Then I want the real story behind it. Not the elevator pitch, the why. From there, narrative and meaning lead. Visuals follow. Always.
01
fresh eyes.Before I ask a single question, I experience your brand the way a stranger would. No frame, no prior knowledge. Just me and whatever it stirs in me. That gap between what you're putting out and what people truly feel, that's where the work begins.
02
Deep-dive strategy.Then I want the real story. Not the elevator pitch, the why behind it all. What kept you up at night when the idea first hit. What frustrated you. What you dreamed it would feel like. That talk is where I find the thing worth designing around.
03
Idea-led work.Narrative and meaning lead. Visuals follow. Always.
Selected projects across branding, UX/UI, and marketing, spanning identity systems, user experience audits, and campaign design.
